Type and Brand

Rob Clarke’s incredibly impressive typographic portfolio contains numerous examples of beautiful, commercial type. Inspiring stuff, definitely worth checking out. See more here.

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Honey & Mackie’s Ice Cream

Designed by Wink, this identity and packaging design encompasses a child friendly image but appeals aesthetically to a much wider audience. Fun, striking visuals.


Biergate Kennels

Simple idea, well executed for these boarding kennels in Lincolnshire. Nice!

Design by Paul Gledhill, check out more of his work here.


Meat & Bread

Designed by Glasfurd & Walker thisĀ simplistic brand identity for this Vancouver based sandwich shop demonstrates an interesting use of sharp, angular images and bold eye-catching type. See more images here.

Also, Meat & Bread, what a fantastic name for a sandwich shop.


Starbucks

Again, pulled over from my Tumblr. I think Starbuck’s illustrated history speaks volumes; getting rid of the “coffee” as well as their name signifies the continued evolution of the Starbucks brand. They are joining a select few elite ‘mega-brands’ who do not need their name accompanying their logo; McDonald’s, Nike and Apple to name a few.

This identity is an interesting evolution of the brand, it seems Starbucks is no longer just a coffee shop.